Integrations with A2Z

A Native Integration between A2Z and Grip is available for Representatives, Items and Companies.

In this guide we will cover :

If you have already set up a successful connection within the Grip dashboard, and are ready to complete the integration, we recommend reading the primary Native Integration guide

Getting A2Z Credentials

To connect to A2Z you will need:

  • Tentant ID

1. In the A2Z dashboard add Grip as a GlobalAdmin user with email ''
Add this user to all events that require an integration

2. Email your A2Z point of contact requesting:
    • Grip user '', be granted access to the API list below for the Grip api client "a2z_events_private_client_grip":
      • /api/v1/event/
      • /api/v1/exhibitor
    • Your Tenant ID 

Connecting to A2Z

This section will provide steps on how to connect to A2Z. This section assumes that you have already the API Key and Secret. 

When would I use this?

These steps should be taken as your first step to configuring a Native Integration with A2Z.

How do I use this?

1. Connect to A2Z, there are 6 A2Z blocks depending on that data that needs importing. Click on the block to begin setting up the integration. Only one block can be selected at a time. 

  • Representatives
  • Exhibitors
  • Products
  • Show Specials
  • Videos
  • Press Releases

Note : Only one block can be connected at a time, additional blocks will require additional integrations. 

Screenshot 2024-05-09 at 11.35.41

2. On the next screen, add your Tenant ID. Click next to move on. Note: there may be a few minutes of loading time if your A2Z has many events.

Screenshot 2024-04-04 at 18.09.43

3.  Next you can select your source event that data should be imported from. You can use the  built in search functionality. 

4. Select Source data from A2Z . Click the down arrow next to 'Select data type(s)'. The source type should match the block selected. 

Note: only one Grip data type can be selected, if additional types are needed, an additional integration should be set up.

Screenshot 2024-04-04 at 18.14.36

5. Under the section 'Only retrieve records that were created within the following period' (pointers), select one of the two options:

    1. 'From the last time Grip successfully retrieved records' is the recommended option for integration that will be scheduled to run repeatedly. This will look for any new or updated records.
    2. 'From start time to end time' is the recommended option if you are trying to run an update and want to make sure all records are updated. The recommended start time would be when registration opened and the recommended end time would be today.

6. This has now connected the A2Z to the Grip event, click next and move onto filtering and data mapping. 

Recommended next steps :

Filter Data Feature